# yourseoebook.com | SEO Guide > SEO for Marketers, Small Companies & Starters > Generated by All in One SEO v5.0.4, this is an llms.txt file, used by LLMs to index the site. ## Sitemaps - [XML Sitemap](https://yourseoebook.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [SEO Updates](https://yourseoebook.com/blog/): Practical SEO tips, guides, and strategies for beginners, marketers, and business owners. Real advice that gets your website found on Google. - [Trust and Conversion Signals: The SEO Traffic Problem Nobody Fixes](https://yourseoebook.com/seo-trust-and-conversion-signals/): Ranking is only part of the job. Learn which trust and conversion signals help visitors decide whether to stay, believe you and take the next step. - [How Often Should You Audit a Website for SEO?](https://yourseoebook.com/how-often-should-you-audit-a-website/): Audit too rarely and problems pile up unnoticed for months. Audit obsessively and you'll waste time reacting to normal fluctuations. The right answer isn't one number — it's a rhythm, with a few events that override the schedule. Here's a simple audit cadence for a small site, plus the moments that call for one right - [SEO Roadmap for Beginners: Your 90-Day Plan](https://yourseoebook.com/seo-roadmap-for-beginners-your-90-day-plan/): A clear, realistic 90-day SEO roadmap for beginners. Month by month - what to fix, what to write, and how to measure progress without the overwhelm. - [Google’s /goto Update: Why My Use of DataForSEO May Reduce the Impact on ActionSEO](https://yourseoebook.com/googles-goto-update-dataforseo-may-reduce-the-impact-on-actionseo/): Google’s new /goto redirects make SERP data harder to collect. Here’s why ActionSEO’s use of DataForSEO may reduce the direct impact — and what still needs watching. - [Why SEO Audit Scores Differ Between Tools](https://yourseoebook.com/why-seo-audit-scores-differ/): You run your site through one SEO tool and get a reassuring 92. You try another and it says 61. Same website, same day — so which one is lying? Neither, usually. SEO audit scores differ because each tool measures different things, weights them differently, and there's no official "SEO score" from Google. Here's why - [SEO Checklist for Beginners: The Simple 2026 Checklist (+ Free PDF)](https://yourseoebook.com/seo-checklists-that-actually-work-in-2026/): A simple SEO checklist for beginners — on-page, technical and off-page steps to get your site ranking in 2026. Follow it top to bottom, or grab the free PDF. - [How to Track SEO Results: A Simple Guide for People Without Time to Spare](https://yourseoebook.com/tracking-seo-success/): Learn how to track SEO results using free tools like Google Search Console and GA4 — the exact metrics that matter and how often to check them. Free audit inside. - [How to Turn SEO Audit Findings Into an Action Plan](https://yourseoebook.com/seo-audit-findings-action-plan/): An audit is the easy part. You run it, you get a report, and then… you have thirty problems and no idea where to start. Most audits die right here — as a list nobody acts on. The value isn't in finding the problems; it's in fixing them in the right order without burning out. - [How to Build an SEO Action Plan](https://yourseoebook.com/how-to-build-an-seo-action-plan/): Learn how to build a real SEO action plan from scratch, with a free template you can use today. No fluff, no guesswork. Just a clear process that works. Read more - [Best SEO Audit Tools for Small Businesses (2026)](https://yourseoebook.com/best-seo-audit-tools-for-small-businesses/): Most SEO audit tools are built for agencies with big budgets and full-time analysts. If you're a small business owner or a freelancer running your own site, you don't need a $200/month platform with 40 features you'll never touch. You need to know what's broken and what to fix first. So instead of a ranked - [Core Web Vitals Explained: A Simple Guide to LCP, CLS & INP](https://yourseoebook.com/core-web-vitals-explained/): Core Web Vitals explained simply — what LCP, CLS and INP mean, what scores are good, how to measure them, and how to improve each one for better SEO in 2026. - [Technical SEO Audit vs On-Page SEO Audit: What's the Difference?](https://yourseoebook.com/technical-vs-on-page-seo-audit/): Technical SEO audit vs on-page SEO audit — what each one checks, how they differ, which to do first, and why you need both. A clear beginner breakdown for 2026. - [How to Use Google Search Console in an SEO Audit](https://yourseoebook.com/google-search-console-seo-audit/): How to use Google Search Console in an SEO audit — the exact reports to check for indexing, quick wins, and Core Web Vitals, with what each one tells you. Free tool inside. - [SEO Audit Checklist: What to Fix First](https://yourseoebook.com/seo-audit-checklist/): After an SEO audit, what do you fix first? This prioritized SEO audit checklist ranks issues by impact — from critical blockers to quick wins — for 2026. Free tool inside. - [SEO for Freelancers: How to Get Found and Win More Clients](https://yourseoebook.com/seo-for-freelancers/): SEO for freelancers: how to get found on Google and win more clients without an agency budget. A practical, low-time approach that compounds — from an independent creator. - [Best SEO Book for Beginners: How to Choose One That Actually Works in 2026](https://yourseoebook.com/what-makes-an-seo-ebook-worth-reading-in-2026/): Looking for the best SEO book for beginners? Here's how to choose one that's practical, current for 2026, and actually gets you ranking — no jargon required. - [SEO Trends 2026: What's Really Changing (and What to Actually Do About It)](https://yourseoebook.com/how-seo-is-evolving-in-the-age-of-ai-tools/): The SEO trends that actually matter in 2026 — AI search, E-E-A-T and technical health — plus a simple action plan for small sites. Start with a free audit. - [How to Audit a Website for SEO: A Complete Step-by-Step Guide](https://yourseoebook.com/how-to-audit-a-website-for-seo/): Learn how to audit a website for SEO step by step — indexing, on-page, technical health and more — using free tools. Or run a free automated audit in minutes. - [WordPress SEO Basic Guide: How to Optimize Your Site Properly](https://yourseoebook.com/wordpress-seo-guide-how-to-optimize-your-site/): Complete WordPress SEO guide for beginners. Learn how to optimize your site, improve rankings, and build an SEO-friendly website. Discover more with SEO in Action. - [SEO checklist vs SEO action plan](https://yourseoebook.com/seo-checklist-vs-seo-action-plan/): Discover the differences between an SEO checklist and an SEO action plan. Which one is the best for you, and how to use them. Read more. - [SEO Checklist vs SEO Audit](https://yourseoebook.com/seo-checklist-vs-seo-audit/): Confused about the difference between an SEO checklist and an SEO audit? Discover when to use each strategy to fix optimization bugs and grow organic conversions. - [How to Build an SEO Strategy from Scratch: A Step-by-Step Guide](https://yourseoebook.com/how-to-build-an-seo-strategy-without-getting-lost/): Learn how to build an SEO strategy from scratch. This step-by-step guide covers keyword research, content planning, technical SEO, and how to track your results. - [How Google Ranks Websites - Complete Guide for Beginners (2026)](https://yourseoebook.com/how-google-ranks-websites/): Understand exactly how Google ranks websites in 2026 — from crawling and indexing to content quality, backlinks, and Core Web Vitals. Practical guide for beginners. - [Why Isn't My Website Ranking? What to Check Before You Change Everything](https://yourseoebook.com/why-isnt-my-website-ranking/): Issues ranking your website? Few things are more frustrating than seeing little to no visibility in search results. Read more and discover how to improve this! - [SEO Ebook vs SEO Course: Which Is Right for You?](https://yourseoebook.com/seo-ebook-vs-seo-course-which-is-right-for-you/): Trying to decide between an SEO ebook and an SEO course? Here's an honest breakdown of both - what they each do well, what they don't, and how to choose. - [How Google Ranks Websites: What Actually Matters in 2026](https://yourseoebook.com/how-google-ranks-websites-what-actually-matters-in-2026/): How does Google actually decide which websites rank? Here's what the algorithm looks at, what it ignores, and what that means for your SEO strategy in 2026. - [The Metrics Your Team Reports Might Be Invented. Here Is the 2026 Verified-Data Marketing.](https://yourseoebook.com/the-metrics-your-team-reports-might-be-invented/): As an SEO consultant building my own project, I had many marketing tools available to me. Their guidance for my niche ranged from vague to actively misleading. - [Free SEO Tools for Beginners (No Budget Needed)](https://yourseoebook.com/free-seo-tools-for-beginners-no-budget-needed/): The best free SEO tools for beginners in 2026: What each one does, when to use it, and how to get real results without spending anything. - [SEO for Marketing Managers:](https://yourseoebook.com/seo-for-marketing-managers/): How marketing managers can lead SEO strategy, brief teams effectively, interpret key data, and demonstrate ROI — without being an SEO expert themselves. - [14-Day vs. 30-Day SEO Plan](https://yourseoebook.com/14-day-vs-30-day-seo-plan/): Deciding between a 14-day vs a 30-day SEO plan? Review our detailed comparison to find the exact framework your business needs to grow organic conversions. - [How to Write SEO Content Without an Agency](https://yourseoebook.com/how-to-write-seo-content-without-an-agency/): Paying high agency retainer fees and running out of budget? Learn how to write high-converting SEO content on your own using our senior layout framework. - [Behind Our SEO Guide: Why I Wrote “SEO in Action”](https://yourseoebook.com/behind-our-seo-guide/): The story behind SEO in Action - why Mariana Yamakawa wrote a practical SEO guide for marketers and what makes it different from other SEO resources. - [SEO Basics Explained: : The Core Concepts Every Beginner Needs to Know](https://yourseoebook.com/seo-basics-explained/): New to SEO? Start here. This guide explains the core SEO basics in plain language: what it is, how it works, and what to focus on first. ## Pages - [Home](https://yourseoebook.com/): Learn SEO step-by-step with a practical guide for beginners, marketers, and business owners. Build real skills with SEO in Action - the ebook that gets results. - [ActionSEO vs Ubersuggest: First-Party SEO Workflow or Research Database?](https://yourseoebook.com/actionseo-vs-ubersuggest-2/): Compare ActionSEO and Ubersuggest by workflow, data, audits, reporting and use case. See where each tool is stronger and which one fits the way you actually work. - [ActionSEO vs SE Ranking: Which SEO Tool Fits the Way You Work?](https://yourseoebook.com/actionseo-vs-se-ranking-2/): Compare ActionSEO and SE Ranking by workflow, data, audits, reporting and use case. See where each tool is stronger and which one fits the way you actually work. - [SEO Checklist for New Websites: What to Fix Before You Try to Rank](https://yourseoebook.com/seo-checklist-for-new-websites/): Launching a new website? Use this practical SEO checklist to set up indexing, structure, on-page SEO, tracking, technical foundations and measurement before you scale content. - [Dashboard](https://yourseoebook.com/actionseo/dashboard/): ActionSEO dashboard is a space where you can run SEO audits & generate premium SEO reports. Start for free; upgrade from $5 a month* according to business needs - [ActionSEO](https://yourseoebook.com/actionseo/): Run a 230+checks SEO audit, track verified GSC and GA4 data, competitors, and generate white-label client reports, from $65/YEAR. Start with a free audit today! - [Technical SEO for Beginners: A Simple Guide](https://yourseoebook.com/technical-seo-for-beginners-a-simple-guide/): Technical SEO made simple: HTTPS, site health, mobile-first, sitemaps and robots.txt. The foundation that lets your content actually rank. Discover more! - [Keyword Research for Beginners](https://yourseoebook.com/keyword-research-for-beginners/): A simple, practical guide to keyword research - search intent, long-tail keywords, competitor gaps and free tools - so you target terms you can actually rank for. - [On-Page SEO for Beginners: Meta Tags, Headings, Content & Links](https://yourseoebook.com/on-page-seo-for-beginners/): Learn on-page SEO step by step: meta titles, headings, content, internal links, and image alt text - with a full video walkthrough. No jargon, just what works. - [ActionSEO Pricing](https://yourseoebook.com/actionseo-pricing/): Compare ActionSEO Solo, Pro and Agency plans, features, team access and pricing. Start with a 30-day trial or choose annual access from $65/year. - [How to Learn SEO](https://yourseoebook.com/how-to-learn-seo/): How to learn SEO from scratch with this beginner-friendly guide. Covers the basics, key tools, and a clear path to improving your website rankings. - [SEO Basics Guide](https://yourseoebook.com/seo-basics-guide/): Learn SEO basics step-by-step. Understand how Google works, what ranking factors matter, and how to start improving your website today. Free guide. - [The Claude SEO Prompts Cheat Book](https://yourseoebook.com/seo-ai-prompts-guide/): Download the SEO Claude Prompts Cheat Book: Prompts and frameworks for every SEO task. By Mariana Yamakawa, author of SEO in Action. Buy now for only $3,49! - [SEO in Action](https://yourseoebook.com/seo-in-action/): SEO in Action is a practical SEO ebook for beginners, marketers, and business owners. Learn to plan, implement, and measure SEO that drives real results. - [Full 30-Day SEO Action Plan](https://yourseoebook.com/full-seo-action-plan/): Follow a clear, full, 30-day SEO action plan to improve your website step by step, from on-page optimization to technical SEO and long-term growth. - [FREE SEO Page Audit & Score](https://yourseoebook.com/free-seo-page-audit-and-score/): Free SEO Page Audit & Score Tool, made to help users with no commitment. Run the audit, then use our guide to understand your score & decide what to fix first. - [Page Mobile SEO](https://yourseoebook.com/page-mobile-seo/): Mobile SEO explained. What mobile-first indexing means, why it matters, and how to make your site fast, usable and rankable on phones. A clear guide for 2026. - [Off-Page SEO for Beginners](https://yourseoebook.com/off-page-seo-for-beginners/): Off-page SEO explained simply - what it is, why link building matters, and how to earn quality backlinks and build authority for a small site in 2026. - [Sitemaps, Robots.txt & Redirects Explained](https://yourseoebook.com/sitemaps-robots-txt-redirects-explained/): Sitemaps, robots.txt and redirects explained simply: what each one does, how they control crawling and indexing, and the common mistakes that hurt SEO. 2026 guide. - [SEO Action Plan](https://yourseoebook.com/14-day-seo-action-plan/): Get your free 14-day SEO action plan with daily tasks, clear priorities, and a step-by-step roadmap. Start improving your website rankings today. - [In-House SEO Guide](https://yourseoebook.com/in-house-seo-guide/): Learn how to manage SEO in-house. Discover strategies, tools, and workflows to improve rankings and grow websites organically. Read more with SEO in Action. - [Best SEO Action Plan](https://yourseoebook.com/best-seo-action-plan/): Compare the best SEO action plan tools for beginners and small businesses. Discover a customizable SEO plan with daily tasks, practical checklists, and faster implementation. - [SEO Book for Small Businesses](https://yourseoebook.com/seo-book-for-small-businesses/): Discover how to improve your business's website to start receiving organic visitors without spending on Ads! Read more at SEO in Action. - [SEO Book for Marketers](https://yourseoebook.com/seo-book-for-marketers/): Learn from SEO foundations to measurable growth, and help your clients to drive traffic to their websites without spending on Ads. Discover more! - [EBOOKS Bundle](https://yourseoebook.com/seo-books-bundle/): Get both SEO books together and save $2. SEO in Action ($4.99) + The Claude SEO Prompts Cheat Book ($3.49). Use code BUNDLE2OFF at checkout. - [How Does SEO Work for Beginners](https://yourseoebook.com/how-does-seo-work-for-beginners/): A clear, no-jargon explanation of how SEO works — crawling, indexing, ranking, and what Google actually wants from your website. - [SEO Checklist](https://yourseoebook.com/seo-checklist/): A practical SEO checklist for beginners covering on-page SEO. Download your free printable version and start your SEO Action plan today. - [FREE SEO Test](https://yourseoebook.com/free-seo-test/): Wondering if your SEO knowledge is good? Just so much to put together, isn´t it? Discover here with a quick SEO test, and enjoy some extra tips. - [Checkout](https://yourseoebook.com/checkout-page/) - [Privacy Policy](https://yourseoebook.com/privacy-policy-2/): Who we are Our website address is: https://yourseoebook.com.. Effective Date: 07/11/2025 This Privacy Policy describes how we collects, uses, and shares your personal information when you visit our website located at yourseoebook.com, purchase our ebook, or subscribe to our newsletters. 1. Information We Collect We collect information that personally identifies you, such as: Contact Information: - [About](https://yourseoebook.com/about/): Meet Mariana Yamakawa — Digital Marketing & SEO Specialist, author of SEO in Action. With experience across agencies, retail, and consulting in Brazil and the UK. - [Contact](https://yourseoebook.com/contact/): Get in touch with the SEO in Action team. Questions about the SEO ebook, action plans, or anything SEO-related — we're here to help. - [SEO Book For Agencies](https://yourseoebook.com/seo-book-for-agencies/): Discover our SEO book for agencies and marketing teams. Acquire practical strategies to improve rankings, skills, and client results, for only $4,99. Shop today! - [Cookie Policy](https://yourseoebook.com/cookie-policy/): Our Cookie Policy Cookie Policy - Your SEO eBook Last updated: November 2025 Welcome to yourseoebook.com.This Cookie Policy explains what cookies are, how we use them, and the choices you have regarding their use. We value transparency and want you to understand exactly how we use cookies to improve your browsing experience. What Are Cookies? - [Shop](https://yourseoebook.com/shop/) ## Products - [ActionSEO Agency Annual](https://yourseoebook.com/product/actionseo-agency-annual/): For freelancers and agencies managing multiple client SEO projects. The Agency plan is built for users who need more projects, reports and client-facing workflow features. It helps you organise website audits, Google data, SEO actions and reporting across multiple client accounts. Up to 25 projects/domains Unlimited tracked keywords and saved competitors Agency workspace White-label reports Up to 50 competitor overviews + content gaps per month Owner + 4 collaborators + 5 client viewers - [ActionSEO Pro Annual](https://yourseoebook.com/product/actionseo-pro-annual/): For marketers, freelancers and growing websites that need more SEO capacity. The Pro plan gives you more room to work across SEO audits, reports, keyword tracking and Google data review. It is a better fit if you are actively working on SEO every month, managing more than one project, or need stronger reporting and workflow features. Up to 5 projects/domains Up to 200 tracked keywords GA4 organic outcomes Richer reporting Up to 10 competitor overviews + content gaps per month Owner + up to 2 collaborators Annual access. Includes higher usage limits than Solo. Eligible Solo users may see an upgrade credit inside their ActionSEO Plan tab. - [ActionSEO Solo Annual](https://yourseoebook.com/product/actionseo-solo-annual/): For one website owner, creator or small business getting serious about SEO. The Solo plan is designed for users who want to improve one website with a clearer SEO process. It gives you access to the main ActionSEO tools so you can audit your website, review SEO priorities, connect your Google data and track what needs to be fixed next. Includes: 1 project/domain Audits, controlled crawls and saved history Google Search Console workflow Keywords, Missions, schema, E-E-A-T and AI readiness 1 competitor overview + content gap per month Client reporting - [ActionSEO Pro Trial – 30 Days](https://yourseoebook.com/product/actionseo-pro-trial-30-days/): Try ActionSEO Pro for 30 days with more projects, more capacity and deeper competitor research. Up to 5 projects GA4 organic outcomes and richer reporting Up to 200 tracked keywords Up to 10 competitor overviews + content gaps Owner + up to 2 collaborators Trial payment credited toward annual ActionSEO - [ActionSEO Agency Trial – 30 Days](https://yourseoebook.com/product/actionseo-agency-trial-30-days/): Try the full ActionSEO Agency workspace for 30 days with client projects, team access, white-label reporting and larger competitor-research capacity. Up to 25 projects Agency workspace White-label reports Up to 50 competitor overviews + content gaps Owner + 4 collaborators + 5 client viewers Trial payment credited toward annual ActionSEO - [ActionSEO Solo - Trial](https://yourseoebook.com/product/actionseo-solo-month/): One-month trial - For one website owner, creator or small business getting serious about SEO. Try ActionSEO Solo for 30 days before committing to annual access. During the 30-day trial you receive the Solo plan limits, including: 1 project/domain Audits, controlled crawls, keywords, Missions and reports Google Search Console workflow 1 competitor overview + content gap No automatic renewal Trial payment credited toward annual ActionSEO if you continue 30 days · one-time payment · no automatic renewal One ActionSEO trial is available per customer. - [SEO in Action: Foundations to Measurable Growth](https://yourseoebook.com/product/seo-in-action/): Stop guessing what works in SEO. Build visibility, traffic, and results with this concise, hands-on SEO eBook and guide! Shop now! - [SEO in Action: The Claude SEO Prompts Cheat Book](https://yourseoebook.com/product/claude-seo-prompts-cheat-book/): 50 ready-to-use Claude prompts for every SEO task: keyword research, meta tags, technical audits, link building, GA4, AEO, GEO, and more. Copy. Fill in the brackets. Paste into Claude. The free version is all you need. ## Categories - [Uncategorized](https://yourseoebook.com/category/uncategorized/) - [SEO Basics & Guides](https://yourseoebook.com/category/seo-basics-guides/) - [SEO Tools & Checklists](https://yourseoebook.com/category/seo-tools-checklists/) - [SEO Strategy](https://yourseoebook.com/category/seo-strategy/) - [About the Book](https://yourseoebook.com/category/about-the-book/) - [ActionSEO](https://yourseoebook.com/category/actionseo/) ## Product categories - [English eBook](https://yourseoebook.com/product-category/english-ebook/) - [ActionSEO Plans & Pricing](https://yourseoebook.com/product-category/actionseo-system/): ActionSEO is a practical SEO workflow platform for website audits, Search Console and GA4 data, keyword planning, competitor intelligence, prioritised Missions and client-ready reporting. Choose the ActionSEO plan that matches the way you work, from Solo for one website to Pro and Agency for larger workloads, collaboration and client reporting. 30-day trial options are available for Solo, Pro and Agency. Trials do not renew automatically, and annual plans provide 12 months of access. ## Product tags - [eBook](https://yourseoebook.com/product-tag/ebook/) - [SEO in Action](https://yourseoebook.com/product-tag/seo-in-action/)